In a time where personal image plays a central role in shaping one’s identity, the line between self-care and aesthetic obsession is becoming increasingly blurred. Terms like cosmetorexia and dermorexia describe emerging cultural phenomena: genuine psychological dependencies tied to the compulsive pursuit of aesthetic perfection.
At CMed Aesthetics, long-time supporters of a conscious and science-based approach to aesthetic medicine, we believe it is essential to reflect on these issues. Aesthetics must always be grounded in an ethical, multidisciplinary framework – one that considers not only the physical but also the psychological needs of the patient.
When practiced responsibly, aesthetic medicine is not a tool to chase unrealistic beauty standards, but an instrument to restore balance, wellbeing, and harmony. It is the responsibility of professionals in the field to recognize when a treatment may be reinforcing a distorted self-perception rather than providing real benefit.
The widespread presence of digital content, the intense use of social media, and the idealization of specific aesthetic standards all contribute to mechanisms of constant comparison – occurence that can lead to psychological distress and compulsive behaviors.
This is why CMed Aesthetics is committed not only to the research and development of advanced skin and body treatments, but also to the ongoing education of medical professionals – promoting a responsible, human-centered approach to aesthetics.
An approach that listens, guides, and, when necessary, knows how to say “no.”
Biostimulation: An ethical and regenerative approach to beauty
Within today’s aesthetic medicine landscape, biostimulation stands out as a practice that reflects an ethical, patient-respectful approach. By using biocompatible substances, such as hyaluronic acid, amino acids, and vitamins, biostimulation activates the skin’s natural physiological processes, encouraging the production of collagen and elastin.
Rather than simply correcting superficial imperfections, this treatment improves skin quality in depth, promoting a form of rejuvenation that respects the harmony and uniqueness of each individual.
Our BioReTherapy products align perfectly with this philosophy. Thanks to their formulations and combined exfoliating and biostimulating action, our products support cellular renewal while visibly enhancing tone, radiance, and texture without being aggressive on the skin. This non-invasive treatment can be carried out all year round, offering a mindful choice for those seeking natural, gradual results in full respect of skin physiology.
Choosing biostimulation means embracing a path that values authentic beauty, avoiding invasive interventions and artificial outcomes. In an era where social pressures can push individuals toward unrealistic ideals, it is crucial for professionals to guide patients toward responsible decisions, ones that highlight naturalness and holistic wellbeing.


